Content Marketing Services
Content that connects, ranks, and converts.
How Content Marketing Helps Your Business
Content marketing is the process of creating useful, strategic content - including blog posts, website pages, and email campaigns - that attracts potential customers and supports your marketing goals. I create clear, engaging content that reflects your brand voice while supporting SEO, lead generation, and visibility in AI-powered search.
With a marketing degree from BYU and 5 years of experience developing content strategies, I focus on creating content that answers real customer questions and gives people a reason to take the next step.
What’s Included
Website Content
Writing compelling copy for new pages, service pages, landing pages, and sections of your website to clearly communicate what you offer and give visitors a reason to take the next step.
Blog Posts
Creating informative, SEO-optimized articles that attract organic traffic, answer key questions clearly, and give search engines and AI-powered search tools useful information to understand and reference. Every post is planned around real questions your customers are already asking.
Email Campaigns
Writing effective email campaigns that engage your audience, promote your offers, and move prospects through the customer journey — from welcome sequences to ongoing newsletters.
Big Agency Results Without the Big Price Tag
Large agencies can charge high retainers, hand content off to junior writers, and produce generic articles built around keywords rather than your business or audience. With my content marketing services, you get:
Personal Attention: I handle your content strategy and writing directly, so your content reflects your business and brand.
Strategic Approach: Every piece starts with a purpose. I research your audience, topics, and goals before creating content.
Content That Sounds Like You: Your content is written to match your brand voice and communicate naturally with your audience.
Built for Search: Content is structured around search intent, relevant topics, and real customer questions to support traditional and AI-powered search.
More Than Just Writing: I can help with topic research, content planning, writing, SEO and AEO optimization, publishing, and performance tracking.
Clear Communication: You'll know what's being created, why it matters, and what's next throughout the process.
How Content Marketing Supports SEO and PPC
Content marketing gives your SEO and PPC efforts something useful to work with. The right pages and content can help attract people through search, support your ads, and guide visitors toward taking the next step.
For SEO: Create website pages and blog posts around the topics and questions your customers are searching for.
For PPC: Build landing pages that match your ads, provide relevant information, and make it clear what visitors should do next.
For your overall marketing: Keep your messaging consistent across your website, search results, ads, and other channels.
If you're already investing in SEO or PPC advertising, content marketing can help you get more value from the work you're already doing.
My Content Marketing Process
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01
Research & Strategy
I research your audience, industry, competitors, and the questions your potential customers are asking.
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02
Content Planning
I identify topics, formats, search intent, and content opportunities based on your goals.
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03
Content Creation
I write clear, useful content in your brand voice, with the structure and messaging tailored to its purpose.
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04
SEO & AEO Optimization
I optimize content around search intent, relevant topics, clear answers, headings, internal links, and other on-page elements that help search engines and AI-powered search tools understand the content.
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05
Publish & Measure
I help publish your content and monitor relevant performance metrics so future content can be refined based on what works.
Get a Free Consultation
What’s Included:
Complementary Audit
I’ll review any existing ad campaigns to assess performance and spot gaps.
Personalized Recommendations & Quote
You’ll receive clear, actionable recommendations tailored to your business goals, plus a custom quote.
Meet Virtually
We’ll meet over a video call to walk through the findings, discuss options, and answer any questions.
Frequently Asked Questions
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Cost depends on the type and volume of content you need. A single website page will cost less than an ongoing blog strategy, for example. I provide a clear quote based on the scope of work and your goals.
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Consistency is generally more useful than publishing as much content as possible. I'll help you determine a publishing pace that fits your goals and budget.
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No. Content marketing focuses on creating useful content, while SEO focuses on improving a website's visibility in organic search. The two overlap because high-quality website and blog content is an important part of an SEO strategy.
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It can. AI-powered search tools use information from websites and other sources to answer users' questions. Clear, useful content gives these systems more information about your business and expertise. While no strategy can guarantee inclusion in an AI-generated answer, well-structured content can support visibility across traditional and AI-powered search.
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Content marketing typically takes time to build momentum. Results vary based on factors such as your industry, competition, website authority, content quality, and publishing consistency. Some content can gain visibility relatively quickly, while competitive topics may take longer.
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Both. I can help with content research and planning as well as writing, SEO and AEO optimization, publishing, and performance tracking. The level of support depends on what your business needs.